Day 2
Wednesday 6 July
| 8:15 | Welcome Coffee |
| 9:20 | Opening Remarks from the ChairNeil Murray, Managing Editor Foodnews, UK Juice Consumption Patterns in Key Export Regions for Latin American Juice |
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| 9:30 | Juice Products in the US: What are Consumers Buying? • Global impact of rising commodity prices on juice consumption • Impact of alternative beverages vs. juice • Focus on childhood obesity impacting juice consumption Raymond K. Lee President & CEO Country Pure Foods, USA |
| 10:00 | The Japanese Market for Fruit Juice Drinks • Assessing juice consumption trends in Japan • Import opportunities for juice raw materials including lemon, grape, berries and orange Akinori Nakagawa Head of Fruit Juice Division Cargill Japan Ltd., Japan |
| 10:30 | Questions |
| 10:45 | Coffee BreakFocus on Chilean Juice Raw Materials |
| 11:15 | Examining the Potential of Chilean and Latin American Apple Juice Arturo Cerda, Commercial Manager Patagoniafresh, Chile |
| 11:45 | Maintaining The Competitiveness Of Chilean Berry Juice • Assessing future availability of raw materials for the berry juice industry in Chile • Production outlook for raspberries, blueberries, strawberries and blackberries Antonio Domínguez President, Nevada Export, Chile Chairman, International Raspberry Organization (IRO) |
| 12:15 | The Potential Role of Chile in the World Market for Fruit Puree Matías Bambach Fuentes Division Manager TresMontes Lucchetti, Chile |
| 12.45 | Assessing the Opportunities for Vegetable Juices Carlos Correa Larraín General Manager Invertec Foods, Chile |
| 1:15 | Global Demand, Supply and Price Outlook for Cranberries Fernando Abel Casari Commercial Manager Cran Chile |
| 1:45 | Lunch |
| Insights into the Market for Luxury Fruit, Superfruit and New Opportunities for Juice | |
| 2:30 | Analysing the Benefits and Marketing Strategies Used to Increase Demand for Berry Based Beverages – Cranberry, Pomegranate, Red Plum and Blueberry • What is resveratrol and where it can be extracted from? • Resveratrol benefits for consumers’ health • Examining the marketing strategies for increasing demand for berry based beverages Carla Mazza Comercial Manager Juxx, Brazil |
| 3.00 | Case Study: Assessing the Role of Juice in the Development of New Products for Alcoholic Beverages • Identifying product development and market opportunities for juice: A growing market? • Assessing growth potentials for alcoholic beverages containing fruit juice • Challenges in investing in this market George Habib Director of Quality and Exports Capel, Chile |
| 3:30 | Questions |
| 3.45 | Refreshments |
| 4.15 | Do Superfruits Have a Future? • What is a super fruit? • Claims – legal, decent, honest and truthful? What the European Food Safety Authority (EFSA) thinks • Developing innovative superfruit beverages David Berryman, CEO David Berryman Ltd, UK |
| 4.45 | Organic Juices and Purees: An overview of supply in South America Cristian Princz, President FIDECO, Argentina |
| 5.15 | Questions |
| 5.30 | Chairs Closing Remarks |
| 5.40 | End of Conference. |
